Presenter: Margaret Dickman
INTERSOG
Industry Gaming Experience

Trends - Gaming App Usage

*  Gamification
*  Education
*  Loyalty
*  Ad revenue
*  Brand building
Dev Cost/ timeframe
Product launch
*  Competition
*  Strategy

Mobile Game Apps

A mobile game is a video game played on a mobile phone, smartphone, PDA, tablet computer, portable media player or calculator. This does not include games played on dedicated handheld video game systems such as Nintendo 3DS or PlayStation Vita.

The first game on a mobile phone was a Tetris game on the Hagenuk MT-2000 device from 1994.

Three years later Nokia launched the very successful Snake on selected models in 1997. Snake and its variants has since become one of the most-played video games and is found on more than 350 million devices worldwide

Total global revenue from mobile games was estimated at $2.6 billion in 2005 by Informa Telecoms and Media. Total revenue in 2008 was $5.8 billion. The largest mobile gaming markets were in the Asia-Pacific nations Japan and China, followed by the United States.

Presenter: Art Kay

Sencha, Inc

Solutions Engineer

As part of the Sencha Professional Services team, Art provides software development expertise and deep knowledge of best practices in the use of Sencha products.

Sencha Touch

Sencha Touch 2, a high-performance HTML5 mobile application framework, is the cornerstone of the Sencha HTML5 platform. Built for enabling world-class user experiences,

Sencha Touch 2 is the only framework that enables developers to build fast and impressive apps that work on iOS, Android, BlackBerry, Kindle Fire, and more.Sencha Touch 2 includes an updated and easier to use API, enhanced MVC, and richer documentation. To harness local hardware and system services, Sencha Touch 2 provides access to a wider set of native device APIs, allowing HTML5 developers to take advantage of hardware features. To broaden the reach of apps created with Sencha Touch 2, a free native packager is now included enabling app distribution to the Apple App Store and the Android Market.

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For questions about this Meetup contact: tkrecu(@)gmail.com

Event Host:

Braintree is the fastest growing payment platform for online and mobile businesses, offering all the tools merchants need to accept payments and provide consumers a frictionless experience at checkout. Braintree provides merchants with a secure payment gateway, merchant account, recurring billing and credit card storage, as well as industry-leading customer service and an easy-to-integrate API. Braintree operates internationally, and allows merchants in 40 countries in North America, Europe and Australia to accept payments in over 130 currencies. Braintree’s consumer brand, Venmo, offers a digital wallet and person-to-person payment application that makes it easy for consumers to make payments on mobile devices.

Braintree’s solutions have been proven to scale and support many of the most discerning, high-growth companies on the web, including Rovio/Angry Birds, LivingSocial, Airbnb, Fab.com, OpenTable, Uber, LevelUp and HotelTonight. Founded in 2007, Braintree is now processing more than $6 billion annually from over 4,000 merchants, $1.5 billion of which is on mobile. Braintree enables single-click, frictionless purchasing at checkout for more than 35 million consumers. Visit Braintree at www.braintreepayments.com and on Twitter @braintree.